Note: I will not be updating the contents of this page after 2013-01-01.
Frito-Lay, Inc.
DALLAS TX 75235-5224
See also see Matutano (Spain)
See also see Walkers (U.K.)
See Puerto Rico licensee is Frito-Lay Snacks Caribbean
1997 United States snack food packaging and promotional materials.
- 1997 U.S. snack food packaging
- Cheetos
- 13.5 oz. bag (one 3D motion card free inside)
- 15.5 oz. bag (one 3D motion card free inside)
- Doritos Cooler Ranch
- 14.5 oz. bag (one 3D motion card free inside)
- Doritos Nacho Cheesier
- 2.125 oz. bag (one motion disc inside)
- 3.5 oz. bag (one motion disc inside)
- 14.5 oz. bag (one 3D motion card free inside)
- Doritos Pizza Cravers
- 2.125 oz. bag (one motion disc inside)
- 3.5 oz. bag (one motion disc inside)
- 14.5 oz. bag (one 3D motion card free inside)
- Doritos Taco Supreme
- 3.5 oz. bag (one motion disc inside)
- 2.125 oz. bag (one motion disc inside)
- 14.5 oz. bag (one 3D motion card free inside)
- Lay's Potato Chips
(Obi-Wan Kenobi action figure offer)
- 1.75 oz. bag
- 3.25 oz. bag
- 6 oz. bag
- 9 oz. bag
- 14 oz. bag
- Lay's Pizza Flavored Potato Chips
(Obi-Wan Kenobi action figure offer)
- 1.5 oz. bag
- 3.25 oz. bag
- 6 oz. bag
- 9 oz. bag
- 14 oz. bag
- multi-pack boxes
(adventure game printed inside box with cut-out game pieces on insert card)
- Lunch 9 big bags (ANH game)
- Lunch 9 big bags (ESB game)
- Lunch 9 big bags (ROJ game)
- Flavor 9 big bags (ANH game)
- Flavor 9 big bags (ESB game)
- Flavor 9 big bags (ROJ game)
- 1997 U.S. in-package promotions
- 3-d motion cards:
2x2.5" card with 20 frames of action from the movies.
- han & chewie go to hyperspeed
- luke & vader duel
- X-wing attack
- rebel frigate & star destroyer
- imperial shuttle liftoff
- han in gun turret
- Luke chops Fett's blaster (1 in 20,000 bags)
- Leia & 3PO on Hoth (1 in 20,000 bags)
- 3-d motion disks:
1.5" diameter disk with 2 images
- tarkin / vader
- leia / stormtrooper escort
- luke / training remote
- han / ben
- luke & leia swinging
- stormtrooper blasting
- vader / ben
- tie firing
- lobot turning on
- 3po / wicket
- han & chewie on endor
- at-st firing
- luke / emperor
- lando in falcon
- tie explosion
- wedge / y-wing pilot
- leia / r2
- fett / luke bespin
- luke / han
- Wedge / X-wing
- 1997 U.S. employee clothing
- polo shirt:
cream with Frito-Lay Star Wars Task Force embroidered logo in red, black, and white.
Approximately 100 made.
- T-shirt:
black with Frito-Lay Star Wars logo.
- in-store advertising material
- 391004: repeating base wrap [trilogy ingot, "Join the Celebration!", space battle art, Pepsi/Mt.Dew/Lays/Doritos logos]
- header: Luke and Leia and "experience the adventure" shaped header
- header: Jedi Luke and "free inside / collect all 20" rectangular header
- shelf dangler: Doritos and Cheetos and cards and "experience the adventure"
- shelf dangler: Lays and Ben figure and "Special Mail-in offer"
- probably more
1997 Australia snack food packaging and promotional materials.
- 1997 Australia snack food packaging,
with thin vertical strip advertising tazos
- 230g Doritos Cheese Supreme
- 200g Ruffles Salt & Vinegar [purple motion tazos strip]
- Ruffles 12 Pack
- Ruffles 18 Mega Mix
- 80g Original Tasty Toobs [green techno tazos strip]
- 20g Thins Chicken
- 50g Thins Original
- Thins Original 12 Pack
- 50g Thins Light & Spicy
- 100g Thins Light & Tangy
- 100g Thins Original
- 20g Thins Salt & Vinegar
- Thins Twin Salt & Vinegar 12 pack
- 100g Thins Sour Cream & Chives
- Thins 18 Family Favourites
- Value Variety Pack 15 Packs (mixture of cheetos, doritos whatever else)
- Thins & Ruffles Mix 18 pack
- possibly more
- 1997 Australia tazos, one free in bags of chips
- 30 octagonal techno Tazos
(with slotted sides,
these can be connected together to construct different shapes or added to the Connect-A Tazo models)
- 20 magic motion Tazos
- 20 hologram Tazos
- 10 3D Tazos
- 3 Connect-A Tazo models:
- X-wing
- TIE
- Imperial shuttle
- The Official Tazos Collectors Album
1997 Thailand snack food packaging and promotional materials.
- 1997 Thailand snack food packaging.
1999 United States snack food packaging and promotional materials.
- 1999 U.S. snack food packaging
- Doritos Nacho Cheesier!
- 3 1/2 oz. R2-D2 cartoon with game card inside
- 9 oz. R2-D2 cartoon with game card inside
- 14 1/2 oz. R2-D2 cartoon with game card inside
- 25 oz. SW logo with poster offer
- Doritos Nacho Cheesier 3Ds
- 2 1/2 oz. with game card inside
- 6 oz. with game card inside
- 10 oz. with game card inside
- Doritos Smokey Red BBQ
- 3 1/2 oz. Qui-Gon Jinn cartoon with game card inside
- 14 1/2 oz. Qui-Gon Jinn cartoon with game card inside
- Lay's Classic Potato Chips
- 3 oz. Anakin Skywalker photo with game card inside
- 5 1/2 oz. Anakin Skywalker photo
- 5 1/2 oz. Anakin Skywalker photo with game card inside
- 7 1/2 oz. Anakin Skywalker photo
- 12 1/4 oz. Anakin Skywalker photo
- 13 1/4 oz. Anakin Skywalker photo with game card inside
- 21 1/2 oz. Qui-Gon Jinn photo with poster offer
- Lay's Salt & Vinegar Artificially Flavored Potato Chips
- 5 1/2 oz. Jar Jar Binks photo with game card inside
- 7 1/2 oz. Jar Jar Binks photo
- 13 1/2 oz. Jar Jar Binks photo with game card inside
- Lay's Sour Cream & Onion Artificially Flavored Potato Chips
- 3 oz. Queen Amidala photo
- 5 1/2 oz. Queen Amidala photo with game card inside
- 7 1/2 oz. Queen Amidala photo
- 13 1/2 oz. Queen Amidala photo with game card inside
- Lay's Toasted Onion & Cheese Artificially Flavored Potato Chips
- 3 oz. Obi-Wan Kenobi photo with game card inside
- 5 1/2 oz. Obi-Wan Kenobi photo with game card inside
- 13 1/2 oz. Obi-Wan Kenobi photo with game card inside
- 1999 United States in-store advertising material
- 905112: oval header (Obi-Wan Kenobi and Darth Maul)
- 1999 promotional items
- booklet/catalog of "ploids" mail-in goods
- "Can't Resist" posters in 12 designs listed below,
available individually by mail-order from huge chip bags
- "Can't Resist" game cards in 12 designs listed below.
A 13th card showing Mace Windu is EXTREMELY rare.
- USA "Can't Resist" game cards
- large cards, vertical format.
Card opens like a book to reveal tear-off game tabs.
Available in large bags of chips and by sending SASE.
A 13th card featuring "Mace Windu Can't Resist inquiry" is extremely rare.
- small cards, horizontal format.
Card opens like a book to reveal tear-off game tabs.
Available only in small bags of chips.
- Canada "Can't Resist" game cards
- small cards, vertical format.
Card opens like a book to reveal tear-off game tabs.
Mace Windu verified in this format.
- 1997 Australia "Can't Resist" game cards
- vertical format cards with black border.
Back of card has scratch-off game behind a pop-out panel.
- Jar Jar Can't Resist / appetite
- Watto Can't Resist / chance
- Queen Amidala Can't Resist / duty
- Anakin Can't Resist / helping
- Sebulba Can't Resist / cheating
- Padme Can't Resist / curiosity
- Qui-Gon Can't Resist / instincts
- Darth Maul Can't Resist / pursuit
- R2-D2 Can't Resist / bravery
- Obi-Wan Can't Resist / honor
- Darth Sidious Can't Resist / domination
- Nute & Rune Cant Resist / cowardice
- "Can't Resist" locker posters,
available individually from winning game cards.
Same 12 designs as above (with additional photos to fill up the larger image area).
- 1999 U.S. instant-winner prizes,
in white mailer box or brown padded envelope, with "congratulations" note
- 1st prize: lightsaber electronic game
(275,000 possible, 24,153 awarded)
- 2nd prize: Darth Maul telephone
(137,500 possible, 13,855 awarded)
- 3rd prize: Queen Amidala telephone
(137,500 possible, 10,137 awarded)
- 4th prize: Darth Maul binoculars
(357,500 possible, 24,041 awarded)
- 5th prize: walkie talkies
(357,500 possible, 28,412 awarded)
- : Jar Jar keychain
- winner's list, 184 photocopied pages(!)
- advertising and other promotional materials
- life-size Queen Amidala standee (contest announcement)
- Anakin Skywalker podracer cardboard tube-topper oval sign
- large inflatable pod racer
- dark green backpack with "SW EP1 TPM" and Lay's tag on zipper
- tan backpack with "SW EP1 TPM" and Lay's tag on zipper
- light blue T-shirt with "SW EP1" logo on breast and "Can You Resist" on back
- black baseball cap with "Can you resist" logo on front and "SW EP1 TPM" logo on back
- 1999 Ad Kit (CD-ROM in 5-page folder)
- small pamphlet showing Watto and "small format" displays
- small pamphlet showing Jar Jar and "large format" displays
- framed set of 13 large U.S. game cards and logos, given to some distributors
[photo]
1999 Canada snack food packaging and promotional materials.
- snack food packaging
- 85g Doritos Fromage Nacho Cheese with Darth Maul photo and gamecard logo
- 70g Lay's Bar-B-Q with Jar Jar photo and gamecard logo
- 70g Lay's Ketchup with Obi-Wan Kenobi photo and gamecard logo
- 70g Lay's Regular Nature with Anakin Skywalker photo and gamecard logo
- 345g Wavy Lay's Ondulées Regular Rippled Ondulées Nature with purple Queen Amidala photo and gamecard logo
- many more, I'm sure
1999 Puerto Rico snack food packaging and promotional materials
- 1999 Puerto Rico snack food packaging
- 1.5 oz. Doritos sour cream & onion
- 1.75 oz. Honey BBQ Flavored Corn Tortilla Chips (character shapes)
- many more, I'm sure
- 1999 Puerto Rico snack food promotions
- "Pelis Slides" mini film frames
also see Star Wars Foreign Mini-Film Frames
- 1. 3PO & blue sky
- 2. R2 walking among the rocks
- 3. Tusken Raider
- 4. Luke trying his father's lightsaber
- 5. Luke, Ben, & Han in Falcon cockpit
- 6. Vader head shot
- 7. Tarkin head shot
- 8. Luke in stormtrooper armor
- 9. five stormtroopers in a corridor
- 10. Ben with lightsaber ready
- 11. Han in his gunner station
- 12. Leia and 3PO observing the battle
- 13. TIEs in the trench
- 14. Luke on tauntaun
- 15. Han on Hoth with blaster up
- 16. AT-ATs shooting (front view)
- 17. Luke & R2 in the swamp
- 18. Luke in "the tree", lightsaber ready
- 19. Yoda in swamp (looking upward)
- 20. Yoda on Luke's back
- 21. Chewie at a console
- 22. Lando & guard in corridor
- 23. Lando kissing Leia's hand
- 24. Lando examining frozen Han
- 25. Vader on the gantry
- 26. ESB final scene
- 27. 3PO & R2 approach Jabba's palace
- 28. Jabba & Bib
- 29. Leia & blind Han hugging
- 30. Leia (slave) head shot
- 31. Chewie & Han at the ROJ pilots' brief
- 32. biker scout sitting on bike
- 33. Wicket holding spear
- 34. Chewie, Luke, & Han surrounded by spears
- 35. Han in black vest with gun pointed at him
- 36. Luke & Vader stand before the Emperor
- 37. Emperor pointing, by window
- 38. ROJ lightsaber duel
- 39. Falcon in Death Star tunnel
- 40. Special Edition logo
2002 United States snack food packaging and promotional materials.
- 2002 U.S. snack food packaging
- 9.5 oz. Cheetos Crunchy (Anakin Skywalker Star Pic photo)
- Cheetos Hot Crunchy (Anakin Skywalker Star Pic photo)
- 11 oz. Cheetos puffs (Anakin Skywalker Star Pic photo)
- 10 oz. Cheetos X's & O's (Anakin Skywalker Star Pic photo)
- Cheetos Crunchy 12-Sack (Jango Fett Star Pic photo)
- Cheetos Puffs 12-Sack (Jango Fett Star Pic photo)
- 3.5 oz. Cracker Jack (Anakin Skywalker Star Pic photo)
- 7 oz. Doritos 3D's Jalapeno Cheddar (Padmé Amidala photo)
- 7 oz. Doritos 3D's Nacho Cheesier (Padmé Amidala photo)
- 7 oz. Doritos 3D's Zesty Ranch (Padmé Amidala photo)
- Doritos cooler ranch
- 13.5 oz. Doritos Nacho Cheesier (Anakin & Padmé photos)
- 13.5 oz. Doritos Spicier Nacho (clone trooper photo)
- Doritos Nacho Cheesier! 12-Sack (Jango Fett Star Pic photo)
- Doritos cooler ranch 12-Sack (Jango Fett Star Pic photo)
- Funyuns 12-Sack (Jango Fett Star Pic photo)
- 5.5 oz. Lay's Classic (Anakin & Padmé photos)
- 12.25 oz. Lay's Classic (Anakin & Padmé photos)
- 12.25 oz. Lay's KC Masterpiece Barbecue (Obi-Wan & Jango photos)
- lay's sour creme & onion (Yoda photo)
- Ruffles 3D's BBQ Blast
- Ruffles 3D's maximum cheddar
- 7 oz. Ruffles 3D's Supreme Sour Creme & Onion (Obi-Wan Kenobi photo & Star Pic)
- ruffles bbq
- ruffles cheddar sour creme
- 12.25 oz. Ruffles Original
- 5.5 oz. Wavy Lay's Original (droids photo)
- 12.25 oz. Wavy Lay's Original (droids photo)
- possibly more!
- Planet Lunch Pack: box of 8 Bags Cheesy Pack
- Planet Lunch Pack: box of 8 Bags Classic Pack
- Planet Lunch Pack: box of 8 Bags Flavor Pack
- Planet Lunch Pack: box of 24 bags
- black plastic bucket with photo montages
(4 small bags of chips inside)
(exclusive to Target?)
- The Life of Anakin
- Jedi Heroes
- Droids and Clones
- large metal tin with photo montages
(3 medium bags of chips inside)
(exclusive to Sam's Club?)
- The Life of Anakin
- Jedi Heroes
- Droids and Clones
- 30002323: large white cardboard box with Anakin & Obi-Wan sketch
- 2002 U.S. in-package promotions
- 5 different mini-flyers
- Clone Troopers
- R2-D2, C-3PO, & Obi-Wan Kenobi
- Padmé Amidala & Anakin Skywalker
- Yoda & Mace Windu
- Zam Wessel, Count Dooku & Jango Fett
- 3D Star Pic,
free in Doritos 3D's, Cheetos, Ruffles 3D's, etc.
Hold it up to a bright light and a 3-d image appears!
- 9 different blue Star Pics
- Mace Windu
- Obi-Wan Kenobi
- R2D2 [sic] & C-3PO
- Yoda
- Anakin Skywalker
- Padmé Amidala
- Count Dooku
- Jango Fett
- Zam Wessel
- 9 different green Star Pics (same 9)
- 9 different magenta Star Pics (same 9)
- 9 different red Star Pics (same 9)
- 1 yellow Star Pic
- 2002 U.S. in-store advertising material
- large 9" yellow clone trooper 3D Star Pic (in cardboard sleeve)
- life-size cardboard standees
- Anakin Skywalker
- Jango Fett
- clone trooper
- 3-shelf cardboard display (Mace / Obi-Wan, ruffles 3Ds)
- 3-shelf cardboard display (clone troopers, cheetos, star pic)
- two-sided cardboard header (Star Pics) 25x69.5"
- 250014: cardboard header (Yoda "Dip into the Adventure")
- 250015: cardboard header (AOC logo & 3 jars Tostitos)
- PR4712: cardboard poster ("Find the Hero Inside", free CD-ROM)
- posters, 11x17", exclusive to Publix grocery stores.
- Dark Destiny
- Fett Family
- Jedi Justice
- Skywalker Saga
- other posters
- 2002 U.S. other promotional materials
- Collector's Edition CD-ROM
2002 Canada snack food packaging and promotional materials.
- 2002 Canada snack food packaging
- 80g Doritos Extreme Bold BBQ with Obi-Wan photo
- 80g Doritos Extreme Cheddar & Sour Cream with Anakin photo
- 300g Doritos Fromage Nacho Cheese with Anakin & Padme photo
- 70g Lay's Hot BBQ with Jango photo
- 70g Lay's Ketchup with Padme photo
- 270g Lay's Classic Classique with Anakin & Padme photo
- probably more
- 2002 Canada in-package promotions
- 3D Star Pic [same as 2002 U.S. above]
- 2002 Canada in-store advertising material
Frito-Lay 2005 promotions
Contributors
The following people contributed information for this page:
Anthony Woolley
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Copyright © 1994-2013 Martin Thurn, All Rights Reserved
Page updated Sun Jan 13 09:02:47 2013 / Maintained by Martin Thurn
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